Hallstrand Angus
Ogema, WI
Design Your Sale Book
Everything is riding on sale day, and your sale book is a pivotal part of showcasing your offering. Take the stress out of the pre-sale process by using our online portal, which will give you flexibility and control (with our team’s support) the whole way.
Pasture to Publish℠
The Pasture to Publish℠ user interface allows you to assemble, design, organize, track, record and analyze your sale book. You not only have control of your book, but you can watch it come to life in this state-of-the-art book process.
Pasture to Publish Learning Series
From getting started to learning specific tasks, these short videos will walk you step-by-step through the sale book creation process. Learn at your own pace and select which videos in the series that are applicable to you.
What’s included:
- Live EPDs on online sale books
- Option for sale book requests
- Mailing list criteria search
- Transparent pricing
- Access to Angus Media photos
- Interface that allows you to work when you have time
- Simplified proofreading process
- Ability for buyers to add books to a watchlist to receive reminders
- Posted digitally on Angus.org ($750 value)
- Personalized viewership report
- Sent in AJ Daily e-blast ($370 value)
Sale Book Production Cycle
You Have Unique Needs. We Have Unique Options.
Traditional Angus Media sale books are designed to meet your needs. This includes all the perks of Pasture to Publish, such as posting on Angus.org and live EPDs. Think of this as our full-service option.
Your outside artist builds camera-ready creative pages for your book, we build pedigree pages like a traditional custom design book. (Don’t worry! We’ll make them match.) Discounted page rates apply to the camera-ready pages designed by an outside artist.
This is for an offering that has a close date and will be published on Angus.org until that sale date. It requires a minimum of four pages and can go up one page at a time thereafter. This book is not printed or mailed. Online only book production time is 10 business days.
This is an option for an offering that does not have an end date. It requires a minimum of four pages, is published on Angus.org for six months, and will not be printed or mailed. Private treaty books include two complimentary 30-minute updates for the six months it is posted online. Edits on additional existing pages are charged at $50 per hour. Pages added to the book will be charged at the private treaty page rate. Update turn-around time is five business days.
Additional lot supplement pages can be added to all custom design and hybrid sale books. Three pages of supplement lot pages can be added for no charge. Four or more pages are charged at the standard page rate.
Annual sire directories are produced like a custom design sale book and are published on Angus.org for one year. Sire directories include two gratis 30-minute updates for the year it is posted online. After that, additional edits will be charged at $150 per page. Update turn-around time is five business days.
Book designed outside of Angus Media. Option to print and mail by Angus Media. Camera-ready books can be posted on Angus.org. Email us at printservices@angus.org.
“We just finished our sale catalog late this afternoon, and I wanted to take a minute to brag on your crew. Like most producers, our whole year is wrapped up in this sale and the catalog that represents it. We are very appreciative of the extra effort and resourcefulness that your team brought to the table in helping us make our vision come to life.”
—Doug Frank, Frank-Hazelrigg Cattle Co.
Other Printed & Direct Mail Pieces
If you have an idea, we’ll make it come to life. Reach more customers with a cheaper price point when you add postcards or other mailings. We can also design brochures, letterheads and stationery, business cards, thank you notes and more.
Sale Day Calculator
Put dates to your to-do list. Our all-inclusive tool will help you dial in on everything from when you need to register your cattle to posting your lot videos. It will do all the math to identify key points to make your marketing strategy fall into place.
Featured Sale Books
Interested in Pasture to Publish Services?
Click here for pricing and discounts.
