AMERICAN ANGUS ASSOCIATION - THE BUSINESS BREED

Marketing News

feedlot overview

Angus Beef Bulletin

Who Feeds the Cattle?

A review of feedlot structure and 2024 marketings.

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Market graph with chess pieces.

Angus Beef Bulletin

The Cattle Market Landscape with Lance Zimmerman

While the cattle industry has weathered its fair share of market ups and downs, this current point in the cattle cycle is treating producers selling cattle pretty well. On today’s episode Editor Shauna Hermel sat down with Rabobank Senior Beef Analyst Lance Zimmerman to discuss the current market, what to expect in the near future, what expansion might look like and much more!

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Troy Marshall

Angus Beef Bulletin

Are Your Marketing Efforts Trapped?

In “Market Closeout” this month, author Troy Marshall discusses how the No. 1 hurdle we face is not accepting the role of marketing, but rather overcoming tradition.

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The finishing animals at ACE Beef weren’t harmed by Hurricane Helene, but half of their natural shade was destroyed when the storm destroyed half of an 80-tree grove of mature pecan trees.

Angus Beef Bulletin

Natural Disasters Cause the Beef Blues

When disaster strikes, an on-farm meat enterprise can add a whole list of its own complications.

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News & Notes

Angus Beef Bulletin

News & Notes

Stay current with headlines important to today’s beef producer with the latest news from Angus, industry and USDA sources.

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cattle at feedyard

Angus Beef Bulletin

Thriving With Shrinking Supply

Beef suppliers shift management to capitalize during shrinking cattle numbers.

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cattle

Angus Beef Bulletin

Quality Takes Time

Pete Anderson, Midwest PMS, says it’s important to understand the variation in the weight cattle put on throughout the finishing phase, because it could change marketing decisions. Growth curves favor greater carcass premiums with increased days on feed.

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Angus Beef Bulletin

CattleFax Outlook

CattleFax forecasts continued strong demand and high price outlook for cattle producers. Weather and other factors contribute to volatility and slow expansion.

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The link

Angus Beef Bulletin

The Link

Good marketing is the opposite of being selfish. It’s about creating a product that other people want and need, then giving them accurate information and insight to buy with confidence, says Troy Marshall. Here are five steps.

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The latest news for Angus breeders

The Angus Journal keeps you informed on all things Angus.

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All the news for commercial cattlemen

The Angus Beef Bulletin shares practical marketing and management information.

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